Key Features and Benefits:

Targeted for Very Dry and Itchy Skin: This lotion is part of Cetaphil's "PRO" line, which is formulated to address specific skin concerns. It is highly effective for individuals with conditions like eczema-prone skin. It is clinically proven to soothe dry, itchy skin and provide long-lasting relief.

Pro-Lipid and Ceramide Technology: The core of this product's effectiveness lies in its advanced technology. It contains skin-nourishing lipids (fats) and a Ceramide technology that helps to:

Replenish natural protective lipids in the skin barrier.

Restore and strengthen the skin's barrier, making it more resilient to dryness and external irritants.

Increase moisture content in the skin, with claims of up to 24 hours of hydration after a single application.

Non-Greasy, Fast-Absorbing Formula: Despite being a rich and moisturizing lotion, it is designed to be quickly absorbed into the skin without leaving a heavy, greasy, or sticky residue. This makes it comfortable for daily use.

Gentle and Non-Irritating: The lotion is formulated to be extremely gentle on sensitive skin. It is:

Fragrance-fee

Hypoallergenic

Non-comedogenic (won't clog pores)

Free of parabens and other common irritants