Target Audience: The toothbrush is specifically marketed towards children, with some listings specifying an age range of 6-11 years old.

Design and Appeal: It features a colorful design and is available in different colors (red, blue, green, and yellow) to make brushing a fun and engaging experience for kids.

Bristle Type: The toothbrush has soft bristles, which are gentle on a child's delicate gums and developing teeth. The bristles are also described as being circular, designed to effectively remove food particles from between teeth.

Head Shape: The brush head is shaped like a diamond, which allows for easier access and cleaning of hard-to-reach areas, including the back teeth.

Purpose: The Colgate Super Star toothbrush aims to encourage children to brush regularly and effectively, promoting good oral hygiene habits from a young age.