Core Concept:
This product is a pressed face powder that goes beyond just setting makeup or providing basic coverage. The "CC" aspect indicates that it's designed to correct color imperfections in the skin, such as redness, dullness, or uneven skin tone, while also providing coverage and a smooth finish. It aims to deliver a "flawless" look by perfecting the complexion.
Key Features and Characteristics (common for CC powders and affordable local brands):
Product Type: CC Face Powder / Compact Powder. It combines the benefits of color correction, coverage, and a powder finish.
Brand: "Ek Brand." This might be a specific local brand or a generic term for a widely available, affordable cosmetic line in Pakistan. While direct search results for "Ek Brand" specifically in cosmetics are limited (sometimes referring to "EK Organic" for skincare or "Erum Khan" for fashion), products fitting this description are common from various local manufacturers.
"CC" (Color Correcting) Properties: This is the distinguishing feature. The powder contains pigments designed to neutralize and balance skin discoloration:
Green pigments: Often used to counteract redness (acne, rosacea).
Lavender/Purple pigments: To brighten dull or sallow skin.
Yellow/Peach pigments: To neutralize purple/blue undertones (e.g., dark circles).
The overall effect is to make the skin tone more even and uniform.
"Flawless" Finish: Aims to provide a smooth, perfected, and airbrushed look to the skin. This often means it helps to:
Minimize the appearance of pores.
Blur fin lines and imperfections.
Provide a smooth texture.