Key Features and Benefits

Matte Finish: The main selling point is its matte, non-glossy finish, which provides a bold and professional look.

Waterproof and Smudge-Proof: Maliao's matte eyeliners are formulated to be long-lasting, resisting smudging, and staying in place through sweat and humidity.

High Pigmentation: They are known for being highly pigmented, offering a rich, intense black color in a single stroke.

Precision Applicator: Many of their matte eyeliners come with a fine-tip brush or a felt-tip pen, making it easy to create both thin, precise lines and bold, dramatic wings. This makes them suitable for both beginners and experienced makeup users.

Affordability: Compared to international brands, Maliao eyeliners are very budget-friendly, which contributes to their popularity.