Target Audience: It is specially formulated for children aged 5 and above. The marketing often focuses on its ability to provide the necessary nutrients for children who may skip meals and need to maintain energy and nutritional intake throughout the day.

Nutritional Fortification: Nestlé Bunyad is a fortified milk powder. Its primary nutritional focus is on preventing and eradicating iron deficiency, a common health issue in children in some regions

Key Nutrients: The product is enriched with a number of essential vitamins and minerals, including:

Iron: This is the most highlighted ingredient, crucial for mental and physical development.

Vitamins A, C, and D: These vitamins are important for overall growth, immunity, and bone health. Vitamin C also aids in the absorption of iron.

Calcium: Essential for building strong bones and teeth.

Usage: Nestlé Nido Bunyad can be prepared by mixing the powder with water to create a nutritious milk drink. It can be used as a substitute for liquid milk in various recipes and is also a popular ingredient for making desserts and beverages.

Convenient Packaging: The 260g size is typically sold in a pouch or a box, making it a convenient option for households.