Key Ingredients and Their Benefits:

Pracaxi Oil: This is the star ingredient. Pracaxi oil comes from a tree found in Brazil. It is known for its deeply restorative properties and is used to help nourish, hydrate, and repair damaged hair. It is especially beneficial for helping to tame frizz and add shine.

Murumuru Butter: This butter is pressed from the seeds of the Brazilian Murumuru tree. It is a powerful moisturizer that helps dry hair hold onto moisture, making it softer and silkier. The combination of Pracaxi oil and Murumuru butter creates a formula that is highly effective for anti-frizz and hydration.

Product Claims and Features:

Deeply Restoring: The shampoo is formulated to provide a deep cleanse while also restoring the hair's health. It helps to repair damaged strands and improve overall hair texture.

Anti-Frizz: It is specifically designed to minimize frizz and dryness, leaving hair smooth and sleek.

Hydrating: The blend of oils and butter ensures the hair is intensely hydrated and nourished.

Sitable for Various Hair Types: It is advertised as being suitable for a wide range of hair types, including curly, wavy, damaged, frizzy, coarse, natural, or color-treated hair.

Sulfate-Free Surfactants: The formula uses sulfate-free surfactants, which are gentler on the hair and scalp. This makes it a good option for people with color-treated hair as it helps to prevent color from fading.

Pleasant Scent: Like many OGX products, it has a pleasant fragrance that is often described as fresh and exotic.