Cell-U-Plex: This is a proprietary blend of pure plant extracts, vitamins, and protein. Its purpose is to infuse the hair shaft, which helps to instantly bodify and amplify fine hair.

Caffeine: The formula includes a "caffeine energizer" which is intended to prop up the hair strands and invigorate the scalp, promoting healthy hair growth.

Other Key Ingredients: The shampoo also contains a blend of other ingredients such as hydrolyzed wheat protein, hydrolyzed wheat starch, and botanical extracts like aloe, chamomile, and eucalyptus leaf. Some formulations also mention a "Marine Flora Complex" to stimulate and strengthen hair strands.

Benefits: The shampoo is designed to gently cleanse the hair and scalp, removing buildup without stripping essential oils. Continued use is said to improve hair's texture, strength, and thickness. It is suitable for both men and women.